Frustrated by the complexity of ensuring hotel content is up to date, accurate and everywhere it needs to be online? VScape™ minimizes that pain by providing you with an easy, streamlined way to distribute digital assets for multiple hotel properties to thousands of electronic channels from one single point of entry.
Want proven ways to increase your bookings? The key is to better merchandise your hotel online. This short video will show you how distributing engaging rich visual content (especially video) to all of the websites travel shoppers use to research, compare and book hotels online can increase your bookings, online and offline.
At the core of merchandising, is the fundamental idea that presentation greatly affects how well products sell. Although it’s a concept that hoteliers typically associate with choosing the right pillows or accessorizing guestrooms with certain decor, there is a new way of thinking about merchandising: as a proven way to extract the most value from online hotel listings. This mentality is becoming the key to success for hotels in today’s competitive online travel market
Intensifying competition, the proliferation of online video and changing travel shopper behavior are a few key drivers encouraging hotel owners and marketers to rethink their existing approaches to online revenue generating activities.
BPR Properties has been in the hospitality business for the last 30 years and we have grown our hotel portfolio to 10 properties in Northern California. When we first contracted VFM to create and distribute virtual tours for 1 of our hotels, we believed it would be a good marketing tool. We have now rolled it out for 7 more of our properties, so I guess you could say we know it is the value-added marketing tool for our business! And, as we grow our portfolio of hotels, we will continue to choose a VFM solution each and every time.
Perry Patel, President,
BPR Properties
